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HOW AI IS CHANGING THE FUTURE OF DIGITAL MARKETING

Artificial Intelligence (AI) is no longer just a buzzword—it’s a driving force reshaping the digital marketing landscape. From data analysis to customer experience, AI is revolutionizing how brands connect with their audiences.

One of the most significant changes AI brings is personalization. With AI-powered tools, businesses can analyze consumer behavior, preferences, and engagement patterns to deliver highly targeted content. This level of personalization not only boosts customer satisfaction but also increases conversion rates.

AI also plays a major role in automation. Chatbots, for instance, provide

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